Volvo reveals 'deathproof' car plans and vows to rid our roads of horror crashes by 2020

Swedish firm claims its technology will ensure no-one dies in car accidents, as long as they're driving a Volvo 

Volvo has promised to release a "deathproof" car in 2020 which will make it impossible for drivers to die in horrific accidents.
The famously safety-conscious Swedish company predicted that lethal horror smashes would soon be consigned to the history books.
"If you meet Swedish engineers, they're pretty genuine," Lex Kerssemakers, CEO of Volvo Cars North America, told CNN .
"They don't say things when they don't believe in it."
Volvo plans to achieve its seemingly-impossible goal by fitting cars with a range of innovative technology.
Its motors will come with adaptive cruise control which will keep a safe distance from other vehicles, as well as sensors which can detect pedestrians, dangerous objects or even large animals.

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A Volvo XC90 SUV automobile, produced by Volvo Cars, stands on display on the preview day at the Paris Motor Show in Paris, France, on Thursday, Oct. 2, 2014

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Motorists will be woken up if they fall asleep, with the car detecting the tell-tale signs of drowsiness by analysing their driving, whilst cameras will keep an eye on blindspots and warn if a car is approaching.
Eventually, this technology will be combined with advanced artificial intelligence to create a vehicle which drives itself.
"With the development of full autonomy we are going to push the limits of automotive safety," said Erik Coelingh, a Volvo safety engineer.

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"If you make a fully autonomous vehicle you have to think through everything that potentially can happen with a car."
Volvo is not yet planning to make the driver totally redundant, but instead give them the tools which will make motoring much safer.

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"The long term vision is that cars shouldn't crash," said Volvo spokesman Jim Trainor.
"If it false brakes too often, people get frustrated and they turn the system off," he said.
'We need to calibrate the system so it gives the driver every last possible moment to take action."